Rapid SEO Expert Internet marketing, also known as digital marketing, web marketing, online marketing, or e-marketing, is the marketing of products or services over the Internet.
Internet marketing is considered to be broad in scope] because it not only refers to marketing on the Internet, but also includes marketing done via e-mail and wireless media. Digital customer data and electronic customer relationship management (ECRM) systems are also often grouped together under internet marketing.
Internet marketing ties together the creative and technical aspects of the Internet, including design, development, advertising, and sales. Internet marketing also refers to the placement of media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, email marketing, and Web 2.0 strategies
Rapid SEO Expert: Get Your Website On The Front Page Of Google
Keep Your Site Structure Simple: You site should be easy to navigate around with a simple page structure and a basic menu configuration. Ensure that you don’t have any buried or hidden sub pages. All of the pages on your site (except for archived pages) should be accessible within two or three clicks. All page titles and URL’s should also be optimised for keywords that are related to your niche. Finally, construct an XML sitemap, there are numerous free tools that do this automatically, especially for wordpress themes.
SEO Expert Unless your business already has great brand equity there is no point optimising your website for your business name. If you do the only people who will find you in a search are people who already know you exist. In order to get new customers you must optimise your website for the search terms that people use when looking for your goods and services.
Are you looking to boost your rankings in the search engines? If you are, perhaps you can benefit from some SEO expert advice. The SEO world can be pretty confusing at times. That is because there are just too many sources of information - the search engines, the gurus, the SEO wannabes, etc. Here are some expert tips and strategies that you can rely on.
Tip 1: Post 100 percent unique and original content on your own site.
Unique and original means that the content must not be published elsewhere. You need unique content to ensure that your website and web pages get indexed in the search engines. If there is duplicate content detected, the search bot may decide to junk your page and index the other one.
Tip 2: Include keyword phrase in title tags and URLs.
There are many things you can do to optimize your site for the search engines. But this is the most important thing you must do. Always include the keyword phrase in the title tags and the URLs. If possible, use a static URL instead of a string. The search bots will find your site much easier to index.
Tip 3: Be an aggressive link builder.
You can build links yourself, or you can outsource all your link building activities. The majority of your time must be spend on building high quality inbound links to your sites. The more inbound links you have, the higher you will rank in the search results. Note that there is really no link building method that is completely free. There will always be some work involved. Consider using article distribution services to build back links.
-- Rapid SEO Expert: Get Your Website On The Front Page Of Google
Search engine optimization
(SEO) is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results. Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a website web presence.
As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.
The acronym "SEO" can refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site and site content, SEO tactics may be incorporated into website development and design. The term "search engine friendly" may be used to describe website designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.
Rapid Seo Expert - Get You Site ranked On The First Page Of Google
The long tail is a type of statistical distribution where a high-frequency population is followed by a low-frequency population which gradually "tails off".
The long tail in keyword research is basically an expansion of a core, generic, high volume keyword phrase to include numerous combinations and permutations of the keywords and their associated or relevant phrases. These phrases individually are unlikely to account for a great deal of searches, but when taken as a whole, can provide significant targeted traffic that convert well. The long-tail is unlikely ever to exceed searches for a brand name if the brand name is reasonably well established, but the volume of converting traffic these terms can generate by nature of their specificity and relevance is worth investigating. These keywords are very effective because there is little competition for most of these keywords on major search engines.
Comprehensive long-tail keyword research can be a highly effective strategy, since people making long-tail searches are arguably further along in the buying cycle (a significant amount of prior knowledge is needed in order for the searcher to know which words to use), so conversion rates can be higher. Recent long-tail keyword research has found that long-tail searches often exhibit a higher conversion rate by up to 200% compared to short-tail (generic) keywords, and can be extremely profitable for search engine marketers in terms of a lower cost per action and higher return on investment.
Since long-tail keywords are naturally more specific in nature than short-tail keywords, long-tail keywords present a great opportunity for search marketers to provide highly relevant ads which cater for the specific needs of highly-qualified searchers. If done skillfully, a paid search campaign with long-tail keywords can exhibit a considerably higher CTR than one with short-tail keywords.
What's more, since paid search click prices (CPCs) vary depending on a real-time supply and demand auction, long-tails can often be cheaper by up to 50% due to less competition.
It is reiterated that thorough keyword research consistently uncovers surprising topics in every study and presents him with numerically supported ratios that challenge his assumptions about his industry.
Rapid SEO Expert: Get Your Website On The Front Page Of Google This is a tough one for the novice webmaster, but the fact remains that if you want to get higher search rankings, one of the best ways to do that is to get high-profile sites to link to you. Don't succumb to the lure of link farms and pay-for-link scams; one genuine link from a well-established site is worth a thousand of them. Try to build relationships with the people who run popular sites in your market (commenting on their blogs is a great way to introduce yourself), and the links will come eventually. Rapid SEO Expert
Rapid SEO Expert: Get Your Website On The Front Page Of Google If your products or content is specifically tailored to a certain geographical area, then you want to use keywords that are pertinent to people who live in that area. A great way to do this is with the ALT tags for images. For example, if you sell ski equipment, then make sure to have pictures of ski resorts and popular ski mountains, with keyword-rich ALT tag descriptions on your site. People may not see these descriptions, but the search engines do, and they can do wonders for helping drive highly-relevant traffic. Rapid SEO Expert
Rapid SEO Expert: Get Your Website On The Front Page Of Google If you want your website to rank high in the search engines you must have quality, fresh content that is updated regularly. If you are using a blog this will be easier because most blog platforms update automatically after every post. Search engines love fresh content, in order for you to succeed you must constantly be updating and adding quality relevant content to your site or blog. These are the sites that get the most attention from the search engines, plus you will have a large following of regularly returning visitors. If your site never changes or isn't very useful that gives no one a reason to return, there goes your traffic. Rapid SEO Expert
Rapid SEO Expert: Get Your Website On The Front Page Of Google
Who We Are
Rapid SEO Expert is a family owned company that prides itself on delivering the most up to date Search Engine Optimisation techniques, online marketing and website development to its customers. With offices in both Melbourne and SE Queensland we are able to service customers all over Australia. As SEO is a constantly changing environment, our members are continually seeking out and learning from the very best SEO experts from all over the world.
What we Do
Our primary aim is to “Help Local Businesses Get More Customers And Make Money Online” and we do so by providing research, design and full campaign management in the following areas:
Website design – Our design teams will design, manage and install a direct response Wordpress style website. These sites are not only user friendly but employs all the latest plugins and coding to better enable your website to rank quickly and highly in the search engine results.
Backlinking – The backbone of any search engine ranking program, we promulgate your website details to thousands of sources all over the web to increase your websites importance in the eye of the search engines.
Web 2.0 properties – We utilise numerous WEB 2.0 sources in order to establish your business as the leading authority and “subject matter expert” in your industry. Some of the areas we target on your behalf are article distribution, industry related blog comments, participation in industry related forums, social bookmarking and press releases.
Social Media – Not only does social media drive more potential customers to your business but social media is well known for increasing the standing and reputation of businesses within the “internet generation”. Some of the social media channels we utilise are facebook, twitter, squidoo, hubpages and youtube.
Email Marketing And Client Management – A specialty service we provide the ability to set up and manage an opt in email service with the ability to have automated responses as well broadcast messages enabling you to promote your products and services to your clients on a completely automated basis.
Targeted Campaigns
Once allocated your project manager will arrange a consultation with you and ask you a number questions about your business including the look and feel of your business, your target market as well as the business image that you want portrayed to the public. Rapid SEO expert then tailor makes a unique campaign that is right for your business.
Single Client Policy
As part of our commitment to excellence, rapid SEO Expert will only ever work with one client within a chosen field so as to give our clients the very best online marketing possible.
Rapid SEO Expert: Get Your Website On The Front Page Of Google A properly designed website should compel a viewer to do one of three things,
To Ring A Phone Number
2.. To Fill Out A Name Capture Form 3. To Purchase A Product ImmediatelyWhatever it is you wish the viewer to do it should be clearly visible and obvious on every page.
SEO ExpertIf you design a website you think will attract clients, but you don't really know who your customers are and what they want to buy, it is unlikely that you’ll make much money.
SEO ExpertAltaVista has the ability to index frames, but it sometimes indexes and links to pages intended only as navigation. To keep this from happening to you, submit a frame-free site map containing the pages that you want indexed. You may also want to include a "robots.txt" file to prohibit AltaVista from indexing certain pages.
A title tag which is sometimes referred to as a title element is an essential part of SEO. Of course the overall content on your page will really help determine your ranking but how carefully you create your title tag is not far behind in terms of importance. What exactly is a title tag It is the text that describes or defines the title of your document. The title tag appears in three different places and is required for any document in the HTML or XHTML format....
If you want to write effective SEO content, you should write a draft without any of the technicalities in mind, make sure your content is relevant, strategically use keywords on your content, use lists in your article, integrate links seamlessly into the content, and proofread your work.
Search Engine Optimization (SEO)is the method of creating web pages in such a way that they rank higher in a search engine’s search results. Websites that want to promote their products and services through article marketing provide content with SEO in mind. An effective article writer
can create content with the goal of targeting prospects and drawing in potential clients. Here are some tips so you can write effective SEO content.
Write a draft without any of the technicalities in mind
Remember that you are writing something that will represent you and your company and that it is important that your content not seem stiff and stilted. It is advisable that you first make a draft or outline of the content you are writing without being overly focused on the keyword density and other technical points. It will be easier for you to integrate SEO tactics in the content later on while maintaining spontaneity and coherence.
Make sure your content is relevant
Some writers purposely mislead people and trick search engines by posting interesting leads or topics unrelated to the actual content. By doing this you are running the risk of losing rank or even getting banned. You should avoid this practice and write content that is actually relevant to what you are trying to promote or sell.
Strategically use keywords in your content
Keywords help bring in the traffic. The more a particular keyword or phrase is used in the article content, the better that website will rank in search results related to that keyword or phrase. Keywords should thus be used strategically. This is done by increasing keyword density at the first part of the article. You can write conclusions or a comprehensive summary of your content at the beginning of your article using your actual keywords. Your keyword should also be present in the title and first line of your content. But remember to avoid too much keyword density as these might end up getting classified as spam. You can start using synonyms and use other terms in the following paragraphs to avoid redundancy.
Use lists in your article
Lists make it easier for you to write your content and use your keywords more liberally without being redundant. Lists also help make your content more comprehensive and easy to read through.
Integrate links seamlessly into the content
If you are going to link into an external page or website avoid using phrases like ‘click here’. Instead, you should integrate links into the keyword or phrase and use them as if they are actual parts of the content.
Proofread your work
Technicalities aside, SEO writing still applies all the basic rules of grammar and spelling. Proofread and double check your work. Remember that the quality of your work affects how readers and audiences will perceive you and your website. Mistakes and errors will most likely turn off your audience and make you seem unprofessional.
SEO is becoming an effective marketing tool for websites and online firms. But you should also remember that the quality of your output should not be sacrificed.
If you search for work from home ideas, you might definitely some jobs which would suit you. These jobs can be work related to website development, website designing, article writing, data entry, article submissions, customer support and many other situations. These jobs are extremely flexible and can offer sufficient suppleness to allow you to work on your ideal timings at your ideal locations in your ideal working conditions. You can take your laptop with you to the seaside which you love the most, or you might simply use your personal computer wearing your pajamas and working professionally at home. All this can be done with work from home ideas which can please anyone.
If you like to work in calm and quiet nights, you are free to work in nights, and if you like to work in the day, you can carry on your work in the day. You can even opt to work in weekends only, if you want to. There are work from home ideas which if embraced by you, you can freely move ahead with your profession as per your preferences and inclinations
AnSEO Expertis charged with understanding the various algorithms of the search engines and to design and or modify web pages based on the ever-changing standards of Google, Yahoo, Bing, as well as many other major search engines. We do this so that our clients can feel confident that users will find them on the first page of any given search query
SEO ExpertUnlike its conventional counterparts, Google is a search engine which is hypertext-based. This means that it analyzes all the contents on each web page and factors in fonts, subdivisions, and the exact positions of all terms on the page. Not only that, Google also evaluates the content of its nearest web pages. This policy of not disregarding any subject matter pays off in the end and enables Google to return results that are closest to user queries.Google has a very simple 3-step procedure in handling a query submitted in its search box:1. When the query is submitted and the enter key is pressed, the web server sends the query to the index servers. Index server is exactly what its name suggests. It consists of an index much like the index of a book which displays where the particular page containing the queried term is located in the entire book. 2. After this, the query proceeds to the doc servers, and these servers actually retrieve the stored documents. Page descriptions or “snippets” are then generated to suitably describe each search result.3. These results are then returned to the user in less than a one second! (Normally.) Approximately once a month, Google updates their index by recalculating the Page Ranks of each of the web pages that they have crawled. The period during the update is known as the Google dance.
SEO ExpertQuintessentially, Google calculates the importance of a page by the number of such votes it receives. Not only that, Google also assesses the importance of the pages that are involved in the voting process. Consequently, pages that are themselves ahead in ranking and are important in that way also help to make other pages important. One thing to note here is that Google's technology does not involve human intervention in anyway and uses the inherent intelligence of the internet and its resources to determine the ranking and importance of any page.
Rapid SEO Expert Search Engine OptimizationYou can't have Organic SEO without the SEO part, which stands what Search Engine Optimization. SEO's main goal is simple: bring as many visitors to your website as possible by exerting influence on the search engine to position your website as close to the top of the list as possible. As a result of having more visitors, it is hoped that your website will generate business for you. This result is every Organic SEO practitioner's clear measure of success.
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I personally believe that this can be a reality for people who purchase this writing ebook and take action. Retirees, stay at home parents, subject matter experts and even students can make themselves a steady stream of income when they delve into the lucrative market of internet marketing writing.
Introducing Kerry Finch – Professional Writer, Entrepreneur
Article Writing Gives You The Freedom to work from anywhere at any time you wish…
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Writing articles for income will also increase your knowledge about a particular field.
You can travel around to learn about your chosen area of expertise and get paid to write articles about it. Writing is a quick way to produce income and this income can even be skyrocketed when you employ other writers and combine them with your own websites. She learnt this and many other tips by doing it. Now she can teach you.
Are there any Catches?
Naturally there are some challenges such as the ability to believe in yourself and to ensure you get outside ever now and again. Having the choice to sleep in if you wish is a big change for some people to adjust to!
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For writers, business operators and webmasters
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